Winner Status: Category Grand Prize Winner

Client/Brand: Frost Bank
Agency: McGarrah Jessee

Headline:
Frost Brand Refresh

Campaign Summary:
From its award-winning service to its people-first focus, Frost has always been different from other banks. And after 155+ years, it was time for a new brand to match — a design system that stands out and feels as unexpected as the values they’ve always stood for.

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Client Credits:
Blair McGrain
Katie Keating
Monica Barrera
Craig Vitello
Brandon Garrett
Harrison Dromgoole
Chantal Lesley
Claudia Alvarez
Sallie Newman
Graziella Medina


Agency Credits: 
McGarrah Jessee FleishmanHillard Uppercase Design Group